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Save the Parade scores victory
July 4 Parade still has money to raise
The resurrection of Roseville’s July 4 parade got the green light this week. Now, it’s up to the parade’s new organizers to finish coming up with funding as they get the word out to past participants and the community. “We’re back on,” said John Javidan, owner of the Johny 5 Productions event-planning firm. “The actual coordinating and logistics start now.” Roseville City Council members on Wednesday approved street closures along the traditional parade route, as long as organizers come up with the estimated $10,000 needed to offset city staff costs. The parade was cancelled earlier this spring because of city budget cuts that slashed more than $100,000 from its events budget. As of Thursday, $6,650 in private funds has been raised, but Javidan said the money will really start to pour in now that the city has approved the street closures. He and co-organizer Bob Caudle hope to get there by encouraging 100 business owners to give $100 each in honor of the city’s centennial this year. But he said additional costs beyond the street closure reimbursement – such as those for portable toilets and a professional horse judge -- will also have to be raised. “Right now we’re working to put together a big e-mail, and I’m hoping to get a couple thousand bucks there,” he said. “Then we’re calling people we know that are in the community and saying ‘Hey, we need your help.’” He said he would be contacting past parade participants – including bands, clubs and Scouting groups – because many don’t know the parade is back on. Parade applications can be downloaded at its Web site, www.rosevilleparade.com. Still undecided is the fate of the route, however. Javidan and others in the Old Town area want to change the parade route so that it ends in the historic business district. That would require city approval, and officials did not sound like they were on board with the idea at Wednesday’s meeting. “The owners down there really want to show it off and the parade brings a lot of people to town,” Javidan said. Meanwhile, the city is still sponsoring a July 4 celebration at Royer Park. The 11 a.m. to 2 p.m. event will feature music, food and beverages. A downsized city-sponsored fireworks celebration will also take place that evening.
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The reason for the request to send the parade into old town is to have a real centennial celebration which we have yet to have. And what better place than to have it in Roseville original town square...historic Roseville.